Television Network

I was thinking the other day if maybe there was another way to approach this Tech marketing strategy. Now, before I ramble I must admit I no nothing of costs for something like this venture but only believe that this is an idea that seems like it could work.

Why not create our own La Tech TV Network. A lot of schools already have them, producing basketball & football, so why can't we. We could televise all Tech sports out of town and in. Is there an audio visual department at Tech where students could take on a role of producing it? Now some will say we'll lose our fan base. Well I doubt it. Most people that come to the games are still gonna come but now we are bringing Tech to all those folks that may not have considered comeing to a game but after repeated Tech sports view decide to make an effort to come out to the stadium next time there's a game in town. Maybe they can't make it but feel like donating to the school because they like what they're watching.

Saturate North Louisiana with Tech sports. It could be like the Cubs and Braves of old when they were the only games on TV. Don't limit the coverage to just North Louisiana but sell it to East Texas, South Arkansas, Miss and South Louisiana. Not only would our name and teams be common place in homes but it would be a way to showcase the school to future students and atheletes.

It just seems like we're always trying too come up with some kind of gimmick to get butts in the seats why can't we invest in a tv production package for our teams and possibly see our fan base grow expotentially.

Like I said I don't know costs and I'm sure some on here will tell me. But whatever it is it seems like something we should be doing. Mass market our school and teams through the tv screen.

Just a thought.

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Originally Posted by VegasDawg

I was thinking the other day if maybe there was another way to approach this Tech marketing strategy. Now, before I ramble I must admit I no nothing of costs for something like this venture but only believe that this is an idea that seems like it could work.

Why not create our own La Tech TV Network. A lot of schools already have them, producing basketball & football, so why can't we. We could televise all Tech sports out of town and in. Is there an audio visual department at Tech where students could take on a role of producing it? Now some will say we'll lose our fan base. Well I doubt it. Most people that come to the games are still gonna come but now we are bringing Tech to all those folks that may not have considered comeing to a game but after repeated Tech sports view decide to make an effort to come out to the stadium next time there's a game in town. Maybe they can't make it but feel like donating to the school because they like what they're watching.

Saturate North Louisiana with Tech sports. It could be like the Cubs and Braves of old when they were the only games on TV. Don't limit the coverage to just North Louisiana but sell it to East Texas, South Arkansas, Miss and South Louisiana. Not only would our name and teams be common place in homes but it would be a way to showcase the school to future students and atheletes.

It just seems like we're always trying too come up with some kind of gimmick to get butts in the seats why can't we invest in a tv production package for our teams and possibly see our fan base grow expotentially.

Like I said I don't know costs and I'm sure some on here will tell me. But whatever it is it seems like something we should be doing. Mass market our school and teams through the tv screen.

Just a thought.

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I agree with you. I suggested the same thing a few months ago. Something similar to what LSU did 20 years ago with "Tigervision", or what BYU does with BYU TV. With nearby TV stations in Monroe, Shreveport and Alexandria (?), this shouldn't be to difficult to produce.

HD

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Originally Posted by HogDawg

I agree with you. I suggested the same thing a few months ago. Something similar to what LSU did 20 years ago with "Tigervision", or what BYU does with BYU TV. With nearby TV stations in Monroe, Shreveport and Alexandria (?), this shouldn't be to difficult to produce.

HD

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You guys do know that Boise televises every home and away football game, dont you? Plus about 75% of their men's b-ball games.

http://www.broncosports.com/ivision.asp

They have been doing it since the mid 90's if Im mistaken. Yep, within 2 years of going Div 1-a they were televising ALL of their football games, BEFORE they started winning.

Tech? We let our HC stop his weekly public live radio broadcast.

Alta,

JBIII not speaking in public was a small miracle we should be thankful for :)

It's not like he would have answered a really serious or hard question anyway.

Seriously though whether people like him or hate him everyone has to admit you cringe when he gets in front of the mic!!!!

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Originally Posted by DallasDog

Alta,

JBIII not speaking in public was a small miracle we should be thankful for :)

It's not like he would have answered a really serious or hard question anyway.

Seriously though whether people like him or hate him everyone has to admit you cringe when he gets in front of the mic!!!!

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Agreed, but not having tv/radio shows further adds to the perception that tech is mickey mouse. Not to mention those shows should be a way to generate revenue to help supplement the coaches salary.

I agree! I think every head coach except JB should have one. Maybe Ed or someone could do the football until we get someone who thinks before he speaks.

There WILL be a radio coaches show this year...

It will be named the Coach Bicknell show (kinda catchy huh? :icon_wink )

We will be broadcasting live from Ponchatulas Rest.

Mondays starting Sept 5 There will be a show every Monday even when we have an open date ..
6p to 7p
There will be a phone number to call in questions but the caller will not be live on air with the questions. This is a technical nightmare to do when not in studio--it is not a question of keeping a question from being aired.

It will air live on ESPN 99.3 and be streamed

We don't have all the issues nailed down but it looks like Malcolm will host the show with Jack.

This will be a production of ESPN 99.3 not Tech

When all of this is official I will post phone numbers etc.

Thanks for listening
Ed

ps and yes Dave is still on board for the play by play...

Ok, so let's say that this great idea happens.... What do we call it?

who runs it? Students? outside agencies?

any idea on any part of the costs?

Ed,

Is ESPN paying him an appearance fee? If you can't say its cool, but I would like to know if he is getting paid in any way. I would also like to know if its more or less than what he got paid last time he did a show.

Just curious.

ESPN doesn't have anything to do with what we do locally..This is a locally produced show by our station....

Our station is paying a rights fee to Tech for Jack's appearance...I understand that Jack gets "radio and tv appearance fees" as part of his contract -as do most all coaches-but Tech pays that directly to him as part of his contract--the money we pay and other broadcast entities pay goes to Tech to be used as part of his fees.

I don't know what he gets in radio and tv show fees-this year or last...

In the past Tech had control of show -they would pay us for the time and resell it at whatever price they wished or use it for corporate sponsors or whatever they wanted to do..we provided all technical and board ops etc.

Ed

Such networks are very expensive. Large schools such as UGA do not turn a profit from them... one would have to justify the large expense somehow. At anyrate, we should NOT be televising games when we are not filling our stadium... at lease not in North LA. Such actions would destroy attendance.

Well, some folks believe that something not on TV must not be worth attending.

And TV people figure that if the stands are full, it probably won't draw decent ratings on TV. A circle or cluster or whatever....


Some of us batted about the university-produced broadcasts as a way to start, but it didn't draw any support five years or more ago from anyone but us onboard here.

Don't get me wrong. I'd love to have a Tech TV network, but not until we fill our seats. While we are on the subject, are those giant signs still up on the East bleachers? They were probably a good idea as we were got generating any revenue form those seats, but every time I saw them they reminded me that we could not fill those seats :-(

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Originally Posted by SummaCumDoggie

Such networks are very expensive. Large schools such as UGA do not turn a profit from them... one would have to justify the large expense somehow. At anyrate, we should NOT be televising games when we are not filling our stadium... at lease not in North LA. Such actions would destroy attendance.

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We aren't filling the stadium now doing what we're doing. I seriously doubt the people going to the games are going to stop because they're on TV I sure wouldn't. The people at Tech games are our standard home fan base at least television would expose us to more folks who might take an interest to drive to Ruston and check it out.

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Originally Posted by VegasDawg

We aren't filling the stadium now doing what we're doing. I seriously doubt the people going to the games are going to stop because they're on TV I sure wouldn't.

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Beg to differ. I personally know quite a number of true Tech fans who will make every effort to drive an hour to Ruston for the home football games; but, these same fans will stay late at the golf course on Sat. eve or do a cookout in their backyard if they can sit in the recliner at home and watch the game on t.v. I'd be for blacking-out local area (not national) t.v. broadcasts of Tech home games within a 100 mile radius of Ruston.

jmo