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Putting up posters and flyers on a wall isn't enough.

I meant, have people walking around the student center/quad/plaza promoting the games. Not just the "big" games. Every game.

Exactly.

When I was at Tech, I was fully aware of when the basketball games were because I was in the Hoop Troop. But if I wasn't I would have no idea there was a game going on.

I'd like to see some money and time spent advertising and promoting home Basketball games.