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Thread: American Athletic Conference logos

  1. #1
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    American Athletic Conference logos

    Not only did "The American" copy C-USA with a patriotic name, they also made a star the prominent feature in their logo and as expected used the same colors as C-USA.

    Primary logo:

    Secondary logo:




  2. #2
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    Re: American Athletic Conference logos

    CUSA should sue 'em for trademark infringement.

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    Re: American Athletic Conference logos

    Quote Originally Posted by HogDawg View Post
    CUSA should sue 'em for trademark infringement.
    We shouldn't sue them. We should be flattered. It shows what a great brand C-USA is.

    You would think that The American would want to distance themselves as far from C-USA as possible considering their new membership, but The American's branding screams the same message of C-USA.

    I think Aresco is in over his head.

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    Re: American Athletic Conference logos

    Quote Originally Posted by Dawg06 View Post
    We shouldn't sue them. We should be flattered.

    You would think that The American would want to distance themselves as far from C-USA as possible considering their new membership, but The American's branding screams the same message of C-USA.

    I think Aresco is in over his head.
    I agree that Aresco is in over his head. But I disagree about being "flattered". If you don't defend your trademark --or even specific parts of your trademark, such as "stars", etc...-- you can lose the trademark protection. In my opinion, the AAC's "star" is too similar to CUSA's.

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    Re: American Athletic Conference logos

    It looks like a Costco value brand label. It's really bad!
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    Re: American Athletic Conference logos

    They are so similar and so many teams in the new American conference used to be in the USA conference.... there may be confusion by outsiders of which conference is which and which teams are in which conference. I'm fine with that because it is basically "former CUSA conference" and "new CUSA conference."

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    Re: American Athletic Conference logos

    Quote Originally Posted by T1 View Post
    They are so similar and so many teams in the new American conference used to be in the USA conference.... there may be confusion by outsiders of which conference is which and which teams are in which conference. I'm fine with that because it is basically "former CUSA conference" and "new CUSA conference."
    I think this is the correct assessment. It does nothing but add to perceived parity between the conferences.

  8. #8
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    Re: American Athletic Conference logos

    Quote Originally Posted by T1 View Post
    They are so similar and so many teams in the new American conference used to be in the USA conference.... there may be confusion by outsiders of which conference is which and which teams are in which conference. I'm fine with that because it is basically "former CUSA conference" and "new CUSA conference."
    The "Me too" Conference.

  9. #9
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    Re: American Athletic Conference logos



    90% same "A" font of Appalachian State

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    Re: American Athletic Conference logos

    I think their massive marketing loss is our massive marketing gain!
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    Re: American Athletic Conference logos



    or

    UT-Arlington logo


  12. #12
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    Re: American Athletic Conference logos



    or

    WCC

  13. #13
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    Re: American Athletic Conference logos

    WCC is way better...AAC looks like the designer just discovered how to use Photoshop gradients

  14. #14
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    Re: American Athletic Conference logos

    Quote Originally Posted by Blue Dawg View Post
    WCC is way better...AAC looks like the designer just discovered how to use Photoshop gradients
    Photoshop? Don't get ahead of yourself. Powerpoint.
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    Re: American Athletic Conference logos

    American Football League circa 1960's

    Liberty may be endangered by the abuses of liberty as well as by the abuses of power. ~James Madison

    I like me.

    It's a mockery.

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