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Thread: No more Lady Techsters (except WBB?)

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    Varsity Bulldog kfj is a jewel in the roughkfj is a jewel in the roughkfj is a jewel in the roughkfj is a jewel in the roughkfj is a jewel in the roughkfj is a jewel in the roughkfj is a jewel in the roughkfj is a jewel in the roughkfj is a jewel in the roughkfj is a jewel in the roughkfj is a jewel in the rough
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    No more Lady Techsters (except WBB?)

    New “branding” makes all teams The Bulldogs except WBB.https://latechsports.com/news/2023/8...uvmTVhoQtyEEc4

  2. #2
    Moderator & 2008 NFL Survivor Contest Champion sportdawg has a reputation beyond reputesportdawg has a reputation beyond reputesportdawg has a reputation beyond reputesportdawg has a reputation beyond reputesportdawg has a reputation beyond reputesportdawg has a reputation beyond reputesportdawg has a reputation beyond reputesportdawg has a reputation beyond reputesportdawg has a reputation beyond reputesportdawg has a reputation beyond reputesportdawg has a reputation beyond repute sportdawg's Avatar
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    Re: No more Lady Techsters (except WBB?)

    RUSTON – As the branding for Louisiana Tech Athletics has been developed and refined over the years, the department announced that effective immediately all women's sports other than women's basketball will now compete under the nickname, "Bulldogs."

    "During my time at LA Tech, I have witnessed a growing urge for our women's sports, outside of women's basketball, to refer to themselves as Bulldogs," said Director of Athletics/Vice President Dr. Eric A. Wood. "After receiving the brand proposal by our Student-Athlete Advisory Committee and getting feedback from leaders on campus, benefactors, as well as the head coaches who were all in full support, making this branding change is the right decision for our present and our future."

    The women's sports that will be impacted by this change are bowling, cross country, soccer, softball, tennis, track and field, and volleyball.


    The women's basketball program is not part of this transition because of the rich history of the Lady Techster program built by coaches Sonja Hogg and Leon Barmore as well as all the legendary student-athletes that have put on the Columbia blue jerseys for the last half century.

    "The Lady Techsters nickname and script logo is a national brand synonymous with our women's basketball program," added Wood. "It is a name and a symbol that honors and recognizes the almost 50-year history that began back in 1973 and has included three national titles and 13 Final Fours. Excluding this from this transition was a no brainer. Lady Techsters will now only belong to them."

    The department joins a growing movement across college sports in which the men's and women's teams hold the same mascot identity.

  3. #3
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    Re: No more Lady Techsters (except WBB?)

    Streamlining branding isn't always best and I think this is one example of an idiosyncrasy that was worth keeping. There is something beneficial to having an original and different naming convention. It sets Tech apart. What other university had a completely different nickname for half the sports? But I guess now we can just be generic bulldogs like all other bulldog universities.

    If they are working towards streamlining the branding and making it consistent but maintain some originality and tradition, then I think they ought to allow every team to be called Techsters or Bulldogs, not try to eliminate the Techsters name.

  4. #4
    Varsity Bulldog Bayou Dawg is a name known to allBayou Dawg is a name known to allBayou Dawg is a name known to allBayou Dawg is a name known to allBayou Dawg is a name known to allBayou Dawg is a name known to allBayou Dawg is a name known to allBayou Dawg is a name known to allBayou Dawg is a name known to allBayou Dawg is a name known to allBayou Dawg is a name known to all Bayou Dawg's Avatar
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    Re: No more Lady Techsters (except WBB?)

    So Lady Bulldogs? Female dogs?

  5. #5
    Champ dawgcrazy is a jewel in the roughdawgcrazy is a jewel in the roughdawgcrazy is a jewel in the roughdawgcrazy is a jewel in the roughdawgcrazy is a jewel in the roughdawgcrazy is a jewel in the roughdawgcrazy is a jewel in the roughdawgcrazy is a jewel in the roughdawgcrazy is a jewel in the roughdawgcrazy is a jewel in the roughdawgcrazy is a jewel in the rough
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    Re: No more Lady Techsters (except WBB?)

    Despite an initial negative reaction, I'm not really that opposed to this move if it's what the student-athletes wanted. I am glad they retained Lady Techsters for WBB, though.

  6. #6
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    Re: No more Lady Techsters (except WBB?)

    What about only allowing the WBB team to use the name when they are winning championships. Fall off the map, lose the name.

  7. #7
    Super Moderator PawDawg has a reputation beyond reputePawDawg has a reputation beyond reputePawDawg has a reputation beyond reputePawDawg has a reputation beyond reputePawDawg has a reputation beyond reputePawDawg has a reputation beyond reputePawDawg has a reputation beyond reputePawDawg has a reputation beyond reputePawDawg has a reputation beyond reputePawDawg has a reputation beyond reputePawDawg has a reputation beyond repute PawDawg's Avatar
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    Re: No more Lady Techsters (except WBB?)

    Our AD is making too much money to be focusing on this kind of crap.

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    Re: No more Lady Techsters (except WBB?)

    I can tell you the softball players that have played under the name "Lady Techsters" are pissed!!!

  9. #9
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    Re: No more Lady Techsters (except WBB?)

    Quote Originally Posted by Choudawg86 View Post
    I can tell you the softball players that have played under the name "Lady Techsters" are pissed!!!
    As they should be.

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    Re: No more Lady Techsters (except WBB?)

    Facebook fans love it which is all I need to confirm it's a terrible idea.

  11. #11
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    Re: No more Lady Techsters (except WBB?)

    Quote Originally Posted by PawDawg View Post
    Our AD is making too much money to be focusing on this kind of crap.
    Our AD is nothing but an empty suit.

  12. #12
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    Re: No more Lady Techsters (except WBB?)

    We lost a good bit of uniqueness yesterday...

    Another marketing fail -
    ''Don't be a bad dagh..."

  13. #13
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    Re: No more Lady Techsters (except WBB?)

    Quote Originally Posted by Choudawg86 View Post
    I can tell you the softball players that have played under the name "Lady Techsters" are pissed!!!
    Softball has a long, proud legacy as well as WBB.

  14. #14
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    Re: No more Lady Techsters (except WBB?)

    Not a good move at all.... At least they kept it for WBB.

  15. #15
    Champ techman05 has a reputation beyond reputetechman05 has a reputation beyond reputetechman05 has a reputation beyond reputetechman05 has a reputation beyond reputetechman05 has a reputation beyond reputetechman05 has a reputation beyond reputetechman05 has a reputation beyond reputetechman05 has a reputation beyond reputetechman05 has a reputation beyond reputetechman05 has a reputation beyond reputetechman05 has a reputation beyond repute
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    Re: No more Lady Techsters (except WBB?)

    Even if a bunch of student athletes were in favor or at least okay with it, we always tend to change where no change is warranted.

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