Originally Posted by
JDubyadawg
"Given the tumult of the media landscape, the bundled-cable model won't exist when the current contract ends in 2031. There's a stronger chance we'll be watching sports through brain implants than cable boxes, relieved of Comcast or Charter or TWC"
This quote is in reference to an article about ESPN and the creation of the Longhorn Network. Four years into this deal many view this as the the worst deal ESPN ever made. It's working out great for Texas to the tune of 15 Million a year though. It's not going to take until 2031 for this current business model to crash. More like 2021.
C-USA has two years to figure this out, really it only has one year and as long as the CUSA Administrators, University Presidents and AD's keeping thinking about using the current business multimedia model aka as "TV Packages with Networks - any network" they are going to lose. They have already lost, we are at 200K per school, only a 100K above what Sunbelt is now.
How do you create a truly reliable video streaming C-USA network?
One thing you should not do is build a 24 hr programming network model that is currently being used such as SEC, Longhorn and the rest of them. I don't give a crap about hiring a bunch of ex athletes and broadcast hosts sitting around a big round desk previewing the next game, back to studio at halftime, wrap it up and talk some more about it endlessly after the game. I want to see the game, clearly and with out some freezing up crap. If the host school provides the play by play, that's ok. Beats the hell out of some jock and play by play guy coming into your town the night before and mispronouncing names with not a clue of knowledge about the two schools that are playing beyond the piece of paper that is put in front of them.
The technical aspect of this is the big hurdle, and it's the first one to jump and if it can't be figured out then just keep doing what you are doing, let's just pay you guys in charge a lot less because anyone can negotiate nothing. It's a hurdle, not jumping a canyon on a motorcycle. Engineers and all self-appointed technical experts are welcome to jump in now and tell me I'm the one that doesn't have a clue about how difficult and expensive this will be. After you tell me, please tell the rest of us what it will take.
How do you market, sell or pay for it?
After the technical and engineering part is fixed, then you have to market it. OMG please don't ask some associate/assistant/ AD's or Conference commissioners to do this. Most of them have never left the campus doing anything in the real word of marketing. Will you pay $9.95 a month for all access CUSA Football, Basketball and Baseball that you know will work? Do you believe local or regional business in Ruston, Denton, San Antonio, El Paso, North Houston, Hattiesburg, Birmingham, Boca Raton, Miami, Huntington , Murfreesboro, Charlotte, Norfolk, and Bowling Green will buy advertising to be on this streaming C-USA network?
Commissioner McLeod, please either step aside or just remain as the official commissioner to take care of the NCAA crap and butt kissing of the university Presidents and let's hire someone from Disney, Google or companies such as this who will know both the technical stuff with some marketing background that is not stuck in the past. Pay this person well.
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