It's not that I disagree on the whole with you. However, a good business manager at least recognizes the existence of his customers. I have had numerous people tell me that they were having a conversation with a large donor/important person, TMac would come speak to the other person and completely ignore them. Nothing, not a word. Like they weren't even standing there...
I used to work at a little restaurant while I was in college. It was a pretty successful little restaurant, until the main owner passed away. We made it work for a few years after that time, but it was never the same. I came to realize that the people weren't just coming in for the food that I was preparing, but for the simple acknowledgement and gratitude that was shown to them by that owner. As our kitchen crew got more experience, he had to spend less time in the kitchen, and the business really took off from that point. He was in the dining area thanking people for coming in, making sure they were being taken care of, and they kept coming back.
I understand that an AD at a FBS University doesn't have time to thank and speak to every person at every event, but at least acknowledge them when you cross their path. The main point of this conversation is that our Athletic Department as a whole is disconnected from the customer. It's time for them to become engaged with the general fan and find out what works and what doesn't. I'm tired of the "Free Pizza for the first # students" and silly promotions. It's time for them to get off their butt and develop a meaningful marketing effort. First on the list for MBB should be to come up with a schedule that has some meaningful games in the TAC. I have been to a total of 3, yes THREE, games this season. Until our schedule changes drastically, I doubt I renew my season tickets again for MBB. I can redirect that money to the academic side and see a much better return for my investment, as I see it at this time.